Drivers are expected to purchase more than 15 million new cars in 2013. Kelley Blue Book (KBB) predicts that a combination of low interest rates, redesigns and a demand for replacements instead of vehicle maintenance will boost sales.
"These factors have kept vehicle sales moving forward despite powerful economic headwinds, and Kelley Blue Book analysts believe demand will remain strong enough to drive sales even further along next year," said Alec Gutierrez, senior market analyst for KBB. "Although the economy is expected to continue to grow slowly in 2013, there is plenty of evidence to support another strong year of auto sales."
As economic conditions improve, more drivers are going to turn their attention to their cars. Vehicles on the road today are an average of 11 years old, with many likely needing auto repair or upgrades. With many manufacturers debuting sleek new designs at affordable prices, more people will be able to improve their driving situation without breaking the bank.
The sales outlook in the short-term looks positive as well. TrueCar estimates that October numbers will show an increase of more than 10 percent over 2011, continuing a year of high automobile sales.